Inside ProofMark: How Aviado Scores Every Supplement for Quality and Trust

When you see two bottles of the same supplement on the shelf, you might assume they're basically identical. But testing reveals a different reality. One magnesium supplement might contain exactly 400 mg of bioavailable magnesium glycinate, while another delivers just 200 mg of poorly absorbed magnesium oxide—despite identical label claims.

Supplements aren't regulated like prescription drugs. Companies can make label claims without proving accuracy. Independent testing by ConsumerLab found that 25% of supplements failed to match their labels—some contained dangerous contaminants, others delivered half the promised dose. Even reputable-looking brands can have issues because there's no universal standard for quality control.

This leaves supplement users playing roulette with their health. Unless you have access to lab testing, you're relying on marketing claims and hope. That's why people taking NAC for liver support might see no benefits—their 600 mg capsules could contain just 300 mg of active ingredient, or the NAC could be degraded from poor storage.

ProofMark solves this transparency problem. It gives you instant access to real testing data, so you know which products deliver what they promise—and which fall short.

The ProofMark score is Aviado’s answer to the supplement quality puzzle. It’s a single score, from 0 to 100, that sums up how much evidence exists that a supplement’s label matches what’s inside the bottle. Think of it as a trust meter: the higher the score, the more reliable the product.

But it’s important to know what ProofMark is not. It’s not a recommendation to take a supplement, nor does a high score mean a product is right for your specific needs. Instead, ProofMark tells you whether a supplement is exactly what it claims to be, based on real-world testing and data. If you’re already taking a product or comparing options, ProofMark helps you judge which brands meet higher standards for purity, potency, and transparency.

For example, let’s say your starter stack includes NAC (N-acetyl cysteine). If one brand scores an 88 and another a 52, the higher score means there’s strong evidence the product contains the stated amount of NAC, is free from major contaminants, and the label fully discloses all ingredients. If a product gets a low score, it’s a sign to look closer or consider another option.

ProofMark brings together three essential pillars to rate supplement quality: Purity, Potency, and Label Accuracy.

Purity reflects how clean a supplement is. Aviado checks third-party lab results from organizations like NSF, USP, ConsumerLab, BSCG, and Informed Sport. The score considers whether the product passed contaminant screenings—looking for heavy metals, pesticides, or microbial contamination—and if it’s been independently verified.

Potency is about whether the supplement delivers the actual amount of active ingredient promised on the label, and whether it’s in a form your body can use. For example, magnesium glycinate is more bioavailable than magnesium oxide. ProofMark also checks if the dosage matches clinical research ranges. If a product uses a form or dose unlikely to help, or if tests show the real amount is off, the score drops.

Label Accuracy asks: does the label fully disclose all ingredients? Are there any proprietary blends that hide how much of each ingredient you're getting? Does the label make clear if there are allergens or unnecessary fillers? Full transparency is rewarded; hidden blends or missing details lower the score. Each of these pillars is grounded in data, so the score reflects real evidence—not just marketing claims.

Aviado doesn’t guess when assigning a ProofMark score. The database draws from a range of sources to keep the score as objective as possible. First, it pulls published third-party lab test results—if a supplement has been tested by groups like NSF or ConsumerLab, that data feeds directly into the score. It also checks official certification databases for stamps of approval.

FDA warning letters and product recalls are factored in too. If a supplement has been flagged for contamination or label violations, that’s a major signal. Aviado’s own team analyzes product labels using image extraction and advanced software, adding another layer of verification.

But this isn’t a closed system. Community contributions matter—users who scan products feed anonymized label data back into the platform, helping the database grow and adapt. Not every product has a ProofMark yet; when there’s not enough data, Aviado simply says so instead of guessing. Over time, as more users scan and more testing is published, the database becomes more comprehensive and the scores even more reliable.

ProofMark uses a clear, color-coded scale to help you quickly understand what the score means:

- 80-100 (Green): Strong third-party evidence of quality. These products have passed independent testing, show full label transparency, and match dosage claims. - 50-79 (Yellow): Partial data or minor concerns. There may be some missing info or minor discrepancies, but not enough to signal a major problem. - 0-49 (Red): Significant gaps or known issues. This could mean failed tests, missing ingredients, undisclosed blends, or contamination concerns. - — (Gray): Not yet scored—insufficient data available.

If a product you scan is in the green, you can feel confident about its label accuracy and purity. Yellow means you might want to check the breakdown for gaps. Red is a clear warning to investigate further before using the supplement. Gray means Aviado doesn’t have enough data yet, but you can help by scanning and contributing.

ProofMark isn’t just a number to glance at—it’s a practical tool for making better supplement decisions. If you’re in the store or shopping online, scan the bottle to pull up its ProofMark score. If it’s green, you’re looking at a product with strong evidence of quality. If it’s yellow or red, check the details—sometimes a low score simply means there isn’t enough public data, not that the product is unsafe.

When deciding between brands, ProofMark makes it easy to choose the version with more reliable evidence. This is especially useful for common supplements like NAC, magnesium, or vitamin D, where options can look similar but vary widely in quality. You can also help the community: if you scan a product Aviado hasn’t seen before, your contribution helps build a more accurate, transparent database for everyone.

Ultimately, ProofMark empowers you to cut through marketing and focus on real evidence. It’s not about chasing the highest score for its own sake—it’s about trusting that what you’re taking is what you think it is, every single time.

Supplement quality varies dramatically behind identical-looking labels. ProofMark cuts through marketing claims with a simple 0-100 score based on real testing data for purity, potency, and transparency. By choosing products scoring 80 or higher, you ensure you're getting supplements that deliver their promised doses without harmful contaminants. As more users contribute data by scanning products, this transparency tool becomes even more powerful for making evidence-based supplement decisions.